Your new SEO Agency.

Improve the quality and quantity of search traffic with our SEO services.

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Work with an SEO consultancy with 14 years experience.

We’ve been working as an SEO consultancy since before our current agency even began. From our first project growing Ultimate Guitar to being one of the top 1000 most visited websites in the world, to our current work building search traffic for high-growth companies, we’ve always aimed to be the best SEO agency in the UK.

Our head start began when our founder Tom Davenport, formerly a journalist, found himself learning SEO at a turning point when Google ended the aggressive 2000s era of linkbuilding with the famous Penguin update. The new era called for a new sophistication in SEO content strategy. This early start gave us the experience and momentum to start DMS as an agency, where we were early proponents of the emerging field of technical SEO.

Grow your organic traffic with a structured approach to SEO.

The three fundamentals to SEO are technical, on-page and off-page. We audit where you and your competitors stand, then solve the quick wins and prioritise the big wins. Unlike other SEO agencies who lock you into early retainers, we start with audit projects so you know any future retainer work is carefully scoped and proportionate, with a clear idea of the opportunities we’ll pursue. Whatever you need to solve, our SEO consultants are perfectly placed to make a plan that connects our expertise and specialists to your team and resources.

SEO Agency Services.

SEO keyword and competitor research

Find out what people are searching, how many are searching, and how they’re currently finding you. Then find out the same for your competitors, and how you stand – so you know exactly where to close the gap or stay ahead.

We often start with a competitor SEO audit to benchmark your company against:

  • Content benchmarks – how much traffic do each of your get from search, and what is your editorial efficiency against theirs?
  • Technical benchmarks – how is your site speed compared to theirs?
  • Branded traffic – how much are each of you getting and what is the search authority of your brand?
  • Backlinks – What sites link to competitors and not you? What are the top opportunities and how to win them?

On-page SEO strategy

Optimise your site templates, and develop a structured content strategy so your site has pages that provide an exceptional result for every relevant search query. We measure results with ongoing keyword tracking so you know what works.

  • Auditing all page content and meta tags through an SEO lens
  • 12-month content strategy to guide your team and develop your content
  • Monitoring of organic Google positions for target keywords including monthly progress reports
  • Active measurable tests to validate initiatives are working

Technical SEO Essentials

Deep dive technical SEO audits to find what blocks search engines from giving you full credit. We rank issues and work on what will have the fastest impact. Run regular audits to catch emerging issues, and make sure the technical calibre of your website SEO stays sharp for the long term. Optimisations include:

  • Crawling & Indexing
  • Site Speed
  • Mobile-friendliness
  • URL Structure
  • Internal linking

SEO Ecommerce Agency

We’ve been an SEO agency for ecommerce websites since 2015, with spectacular results.

We help reveal your full product library to search engines like Google and Bing, and optimise your listings in Google Merchant Centre to maximise organic product placements.

Large ecommerce sites can be rife with duplicate content, and inflate your page index count, which impacts how quickly search engines can crawl and stay up to date with your listing details. We dial in the details and optimise URLs for maximum visibility.

Product and category pages are another huge area of opportunity, with a whole range of optimisations available in the page templates to surface your products in a wider range of search queries.

We optimise all this and more when working on SEO for ecommerce sites, whether you’re on an ecommerce platform like Shopify or on a custom platform.

Local SEO Agency

We still serve local SEO service UK wide, after years of successful growth for clients near our original SEO agency in Swindon, Wiltshire.

While local SEO uses the same skill set as any other SEO service, there’s an additional focus on local map results, local linkbuilding and a more nuanced understanding of what search queries are used in a local geographic market.

It’s also crucial to have a strong review collection strategy, particularly on Google where the reviews help you stand out in the ‘map pack’ results.

Send us a message to enquire about our local SEO packages today.


Do you have a question about SEO? Check our FAQs here, or get in touch to speak to our SEO consultants.

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Work with us.

Contact us today and we can start to discuss how best to develop your digital marketing activity.